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Crown's electric forklifts are employed on a day-to-day basis to carefully transport storeroom materials and cargo. The businesses wide-ranging product line features manual propelled pallet stackers and trucks, power pallet stackers and lift trucks, counterbalanced sit down and stand up trucks, narrow-aisle turret lift trucks, narrow-aisle reach lift trucks, and order picking equipment.
Environmental management and sustainability are a very essential part of the Crown philosophy. Decades of thought leadership have allowed Crown to help customers while improving the natural environment. ISO 14001 certification has been attained for company management and environmental attentions in manufacturing. Crown has proudly achieved numerous awards and recognitions for its preservation efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
History – 1930 to 1950
Crown Equipment Corporation was first born is rural central American municipality known as New Bremen, Ohio, USA. The business has grown from a one-room operation into a globally distinguished company, currently considered to be the seventh leading forklift producer on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke formed the Crown business in 1945. Carl's son, James F. Dicke joined the family company later on that year. Currently, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company President today, becoming the fourth generation of the Dicke family to continue this position.
Now an globally diversified company, Crown first created temperature controls for coal burning furnaces, servicing a small client base. The assembly of these control units took place in a former hardware store based in New Bremen, Ohio, where Crown’s center of operations presently remain.
In 1949, responding to the public’s growing appeal of the TV, Crown moved into the production of antenna rotators. This product was used to improve television reception and picture quality. The company’s successful move enabled them to become a leading maker of units until 2001. The company ceased production in October after a decline in the global need for television antenna rotators.
Crown History -1950's to 1975
Crown soon diversified its production to include the restoration of mechanical and electrical components for private and government use in the early 1950's. After several profitable bids within a brief period of time, the company had built a respectable business in this field.
Flexibility and success dominated Crown’s ability to diversify once again. In 1957, production into the materials handling industry began with forklift production. The organization believed the market needed a smaller line of superior quality lift trucks. Crown promptly produced an exceptional range of modern equipment and swiftly evolved into the most rapidly evolving material handling company with its collection of products.
By 1966, Crown had ventured into the foreign materials handling marketplaces by opening up shop in Sydney, Australia. Sydney is now a regional head office for Crown for all Pacific Asian sales, advertising and marketing, and services. Crown remains an unwavering market leader these days, supported by exceptional operations, solid sales and solid manufacturing operations.
Two years later, Crown had moved into the European markets by buying up an Irish manufacturing facility from a German Company, Steinbock. There they started to construct PTH hand pallet trucks. Later on that same year, Crown began their first London operation situated close by Heathrow Airport. The sales and service operation of Crown’s comprehensive lift truck line was accessible in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing forklifts across Europe through independent sellers.
Crown History - 1975 to Current Day
Crown at present has a large network of Crown-owned and independently-owned sellers in many key worldwide markets delivering a huge fleet of electric forklifts. They are accountable for managing the company’s product sales and service.
There is Corporate offices in Munich, Germany and in New Bremen Ohio, which offer promotional sales and nationwide marketing support to all of their sellers and sales personnel. Crown dealers and sales personnel are trained in-house in various disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and provides purchasing, marketing and advertising, engineering and design capabilities for India, Africa, the Middle East along with Europe. The diverse family of international sellers and Crown-owned sellers successfully operate in nearly 100 overseas city environments.
Crown has established 6 manufacturing locations in the United States that include: New Knoxville; Celina, Ohio; Greencastle, Indiana; Kinston, North Carolina; Fort Loramie, Ohio; and New Bremen, Ohio. Serving their growing foreign markets, Crown has production facilities in Sydney, Australia (since 1966); Queretaro, Mexico (since 1973); Roding, Germany (since 1986); and Suzhou, China (since 2006). Crown also owns branch sales and service center operations in more than 30 locations in the USA. International branch sales and service center operations consist of locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
